by Xinhua Writers Ye Ting, Zhang Dan, Zhang Yujie

Changsha, September 28 (Xinhua) - After Working in the coffee industry for more than 22 years, Jing Jianhua began her own African theme cafeteria on cafeteria street in Changsha's great Gaoqiao market, Hunan Province of Central China.

In the Shenghe Coffee Workshop, the roasting machine is buzzing, emitting the unique aroma of the custom coffee beans transported from Ethiopia.

"Natural conditions such as altitude, sun and temperature have created an unusual flavor of African coffee," Jing, founder of Shenghe Coffee, said as he presented Coffee as a work of art.

In 2017, Shenghe Coffee Treck entered the Gaoqiao African Coffee Trade Center (Coffee Street). The center is listed in the first batch of projects of China-Africa's economic cooperation promotion park in the market.

At present, the center has attracted more than 20 merchants, producers and coffee brands, with an annual turnover of 800 million yuan (approximately 123.9 million of United States dollars). Around 800 tons of African coffee beans are sold annually.

The Coffee Street is home to Ethiopian coffee beans, Kenya, Rwanda, Tanzania and other African countries. It also works as an exhibition and distribution center, as well as an incubation base for the coffee and tea industry.

This center helps gather all links in China the Café Africa industry chain and also makes the Great Gaoqiao market more export-oriented, Xiao Xiangdong said, an official with a pilot free trade zone from China (Hunan). "Coffee trade is expected to represent 5 to 10 percent of all foreign commercial transactions in the market this year." " " In the past, we could only buy African coffee beans from merchants in coastal cities such as Shanghai. The acquisition cycle was long, which affected the quality of coffee, raised the cost and also made the offer unstable, "said Jing.

Gaoqiao Grand Market will organize An online trading platform for communication, evaluation and coffee detection after local agricultural cooperatives buy coffee beans. They can place orders and sign contracts directly once the beans meet the requirements. Therefore. , the cost can be reduced by around 30 percent, estimated at jing.

In 2018, Jing went to the coffee farms in Africa, where he visited local toasters , processing plants. and cooperatives. He could also communicate with practitioners to fully understand the local coffee industry.

As a loyal coffee enthusiast, wait to promote African coffee in China for coffee to trade between c Hina and Africa can benefit more African growers.

On September 26, China-Africa's second economic and commercial exposure was opened in Changsha. On the same day, Jing's new cafeteria was opened.

Wen Qian, who enjoyed a cup of coffee at Jing's Cafe, said the cafeteria street provides a window for Chinese consumers. To immerse yourself in the manufacture of coffee and tasting, and improves the understanding of the people of the African coffee culture.

"I have confidence in this industry and plan to open more chain stores to bring exotic African reservoir closer to Chinese consumers," Jing said. Enditem



Categories:
Changsh 

Image of How to find a teaching job in Universities in China
Rate and Comment
Image of Nomination for HKSAR seventh-term LegCo election to start on Oct. 30
Nomination for HKSAR seventh-term LegCo election to start on Oct. 30

Hong Kong, September 17 (Xinhua): The election of the Seventh-term Legislative Council (Legco) of the Special Administrative Region of Hong Kong from

Read more →

Login

 

Register

 
Already have an account? Login here
loader

contact us

 

Add Job Alert